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The Krya ten point programme to help you heal, revitalise and repair chemically damaged hair

This post was last updated on August 12, 2021 by Preethi Sukumaran

We have been receiving a lot of excellent feedback on the Krya Damage repair hair revitalising system lately. We have also been receiving a lot of queries on just why chemical treatments like hair colouring, hair re-bonding, smoothening and treatments like the Cysteine treatment and the Brazilian damage hair.
 
Many of our consumers come to us after several years of chemical colouring with a few texture alteration treatments thrown in. At this point their hair is written off by the very parlour that damaged their hair, as too damaged for any more beauty treatments !
 
This is a subject that is very close to my heart, as someone who has gone through all these damaging treatments herself, and has painstakingly restored her hair health – my hair volume is still not as good as what I used to have, but despite my prolonged damage, I have reached a happy situation where my hair growth is good, texture is excellent and strength and elasticity is very good.
 
Just why are these chemical treatments so damaging to our hair? What about treatments advertised to “repair” hair damage like the cysteine treatment?
 
For the real truth on why you should run and not walk away from your hair stylist and your parlour, and how you can begin to heal damaged hair, do take a look at our presentation on this today .
 

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Preethi Sukumaran
Preethi Sukumaran

Preethi is deeply committed to the formal study and application of the timeless principles of right living as laid down in the Ayurvedic canon. At Krya, her synthesis of ayurvedic principles with botanical expertise drives R&D & Product development.

We have over 100 proprietary formulations in the market today which are trusted and loved by our consumers.

Preethi is also deeply passionate about building Krya based on the Indic principle that Dharma leads to Artha ; we call this "Dharmic Entrepreneurship". She works with the Krya team on establishing Krya as one of the most trusted wellness brands in the categories we operate in.

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