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Trendspotting 2011.

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It is always a good time to be trendspotting but the first week of the New Year is the best. I came across this useful presentation on the top 100 trends for 2011 put together by the creative house, JWT.
I was surprised by the large percentage of trends circling back to the space of sustainability, green, environment, carbon footprint & overall treading lightly
My top picks from the presentation

  1. Facebook e- commerce. Self explanatory.
  2. Self powering devices. Powered by the user interaction. Check this remote from Microsoft.
  3. QR codes. 2-D barcodes that can be scanned by mobile devices.

krya.in QR code
This is the QR code for www.krya.in
4. Non printable PDF format. From the big black panda at WWF. Saves the file with .wwf extension.
5.A restaurant menu with the carbon footprint equivalent of each item.
Here is the original presentation from JWT.

srinivas krishnaswamy

srinivas krishnaswamy

Srinivas is Krya's Co-Founder. He brings in a unique perspective to Krya with his dual Masters in Physics & Management. At Krya, Srinivas is motivated by the challenges of crafting the company's DNA - products that delight consumers, manufacturing excellence, a winning team and sustainable profitable growth. He is deeply committed to defining the first principles of Dharmic Entrepreneurship in order to build a world class organisation rooted in Indian Knowledge Systems.

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